Devirsity : Brand identity
DNAe is a groundbreaking technology company based in London and California. Their DNA analysis technology brings patients the benefits of fast and insightful diagnostics.
Collaborating with London communications agency Orchard, Salt created the brand identity, website and brand guidelines based on the brand promise 'Live Diagnostics'. We commissioned illustrator and animator Iveta Karpathyova to create a series watercolour illustrations to represent the idea of being 'live and immediate'. Storm Garden, a film, animation and motion graphics agency, produced an introductory animation for the website homepage.
Brand vision / Brand identity / Website Design / Brand Guidelines